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Sunny Beach welcomes over 180 tourism representatives from Germany, Austria and Switzerland

Sunny Beach welcomes over 180 tourism representatives from Germany, Austria and Switzerland
A large-scale event bringing together over 180 of the most prominent representatives of the tourism business from Germany, Austria and Switzerland will be held from 5 to 7 June in our largest seaside resort – Sunny Beach. This is reported by Fraport. Erlebe Bulgarien/"Experience Bulgaria" is organized jointly by fvw|TravelTalk (the most popular and authoritative media for tourism in Germany), the concessionaire of the airports in Burgas and Varna - Fraport Twin Star Airport Management, the Association of Incamming Agencies in the country, Libena Bulgarian Hotels (Melia Hotels), with the support of the Ministry of Tourism. The purpose of conducting "Experience Bulgaria" is to promote the destination Bulgarian Black Sea coast to the professionals in the tourism sector from the German-speaking countries, providing rich information about the development of tourism and the conditions that Bulgaria offers as an attractive summer destination. The program of the three-day event is saturated with numerous meetings and includes a specialized conference moderated by Klaus Hildebrandt (editor-in-chief of fvw|TravelTalk) and Dirk Rogl (Travel Commerce), which is expected to be attended by the Minister of Tourism – Evtim Miloshev, a workshop for representatives of travel agencies, tours of several of the most beautiful places on the Southern Black Sea coast, visits and events in large hotels in the resort. "In an increasingly competitive environment, it is very important to market Bulgaria as a tourist destination. With this event, we create a huge visibility for the country in front of the German tourism sector. I am very grateful to all partners and colleagues who make this possible", said Dr. Frank Quante, CEO of Fraport and Chairman of the Bulgarian Black Sea Coast Alliance.     "Bulgarian hotels have been welcoming German guests for many decades. For us, this event is an opportunity to show to our most important partners the modern face of Bulgarian tourism and the wonderful experiences in Sunny Beach and the Burgas region", said Veselin Danev, Chairman of the Bulgarian Hotel Association. 'Events organised together with fvw|TravelTalk are among the best marketing tools to promote Bulgaria as a tourist destination in Germany. Our ambition should be that this is only the beginning of a consistent and targeted communication and marketing policy on the German market," said Ivan Groshev, Chairman of the Association of Incaming Agencies. The event is another step towards promoting our country as an attractive tourist destination by joining the efforts of the concessionaire of Burgas Airport and Varna Airport together with the representatives of the tourism business from the country and abroad.
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